Last updated 17th February 2026

1. Data Controller


Absolute Equestrian Collective Ltd is the data controller.

2. Data We Collect


We collect:

• name

• contact details

• billing and delivery address

• order information

• communications

• website usage data

3. How We Use Data


We use data to:

• process orders

• manage payments

• provide customer service

• prevent fraud

• comply with legal obligations

• send marketing where consent is given

4. Lawful Basis


We process data under Article 6 UK GDPR including:

• contract performance

• legal obligation

• legitimate interests

• consent

5. Klarna


If you use Klarna relevant personal data is shared with Klarna who may act as an independent data controller.

6. Data Retention


We retain data only as long as necessary including up to six years for accounting compliance.

7. Your Rights


You have rights to:

• access

• rectify

• erase
• restrict

• object

• request portability

You may complain to the Information Commissioner’s Office.